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| Brandwatch | Sysomos MAP | + Add column | |
|---|---|---|---|
| Category | |||
| Website | www.brandwatch.com | www.sysomos.com | |
| Preference | 75% votes | 25% votes | |
| Influence analysis | |||
| Volume of influence analysis | Good | ? | |
| Key influencer detection | Excellent | Yes | |
| Content anlysis | |||
| Sentiment detection | Excellent | Yes | |
| Topic aggregation | Good | Yes | |
| Interaction | |||
| Response workflow | Good | No | |
| Response function | Excellent | Good | |
| Scope | |||
| Social Networks | |||
| Blog tracking | Good | Good | |
| News Sites Tracking | Good | ? | |
| Forum Tracking | Basic | ? | |
| Data access | |||
| Real time analytics | Yes | Yes | |
| Export file type | |||
| Custom queries | Good | Good | |
| API | Good | No | |
| Management | |||
| Multi-client capability | Yes | ? | |
| More | |||
| Free to use | No | No | |
| Customer Support | ★★★★☆ | ★☆☆☆☆ | |
| Languages | |||
| + Add row | + | + | |
| Brandwatch | Sysomos MAP | ||
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